THE DESIGN TEAM • THE DESIGN TEAM •
THE DESIGN TEAM • THE DESIGN TEAM •
CLIENT:
NEED2KNOW
PROJECT: BRAND DEVELOPMENT + VISUAL IDENTITY
Project Overview:
NEED2KNOW, a beacon of information and style, entrusted us with a multifaceted project. Our journey unfolded through the creation of a dynamic brand, immersive visual identity, and a sophisticated digital landscape.
Brand Development + Visual Identity:
Our creative odyssey commenced with the development of NEED2KNOW's brand. We carefully curated a visual identity that embodies knowledge, style, and a commitment to providing essential information. The brand became a visual manifestation of the brand's ethos.
Art Direction:
Guided by a vision of sophistication and modernity, our art direction unfolded a visual narrative that captured the essence of NEED2KNOW. From photo shoots to promotional materials, every visual aspect was directed to align with the brand's aesthetic.
Graphic Program + Illustrations:
NEED2KNOW demanded a visual language that communicates information with style. Our graphic program and illustrations became the visual storytellers, conveying knowledge and creating a cohesive and impactful presence across various touchpoints.
Website Development + E-Commerce:
Translating the brand's essence into the digital realm, our team designed and developed a website with integrated e-commerce functionality. The online space became a hub for information, seamlessly blending style and substance.
Look Book Photography:
To showcase the curated knowledge in style, we ventured into look book photography. Each image captured the essence of NEED2KNOW, turning every page into a visual narrative of knowledge and sophistication.
Look Book Design + Layout:
The look book design and layout were crafted with precision, ensuring that every page is a visual masterpiece. From cover to credits, each element harmonizes to present a cohesive showcase of NEED2KNOW's curated knowledge.
Line-Sheet Design:
For a detailed exploration of the offerings, our line-sheet design provided a comprehensive overview. The layout and design considerations made navigating the product range an immersive and visually pleasing experience.
Key Highlights:
Curated Knowledge and Style: Crafting a brand that embodies knowledge with a touch of sophistication.
Visual Narratives: Art direction, graphic program, and illustrations conveying information with style.
Digital Knowledge Hub: Website development and e-commerce functionality for an immersive online presence.
Sartorial Information: Look book photography and design turning knowledge into a visual narrative.
Comprehensive Product Overview: Line-sheet design for a detailed exploration of offerings.
![NEED2KNOW BRAND SET_3.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/ed0ab06e-b16d-4abc-8f71-2b182751ea26/NEED2KNOW+BRAND+SET_3.jpg)
![NEED2KNOW BRAND SET copy3.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/0c8c7032-4ade-4576-9648-5ed3692ab746/NEED2KNOW+BRAND+SET+copy3.jpg)
![NEED2KNOW BRAND SET.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/b1690092-5c79-4dcd-afa5-9bdd9a392acd/NEED2KNOW+BRAND+SET.jpg)
![NEED2KNOW BRAND SET copy 2.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/dbddf2c3-c4f7-463a-931a-a7c504b5e465/NEED2KNOW+BRAND+SET+copy+2.jpg)
![NEED2KNOW BRAND SET_1.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/3b63b534-6211-4022-9b99-6a67b8f0ef02/NEED2KNOW+BRAND+SET_1.jpg)
![NEED2KNOW BRAND SET copy.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/c9e731b2-6e9a-4192-ace0-4c36bf99843d/NEED2KNOW+BRAND+SET+copy.jpg)
![NEED2KNOW BRAND SET_2.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/f83e6c14-103d-44c6-be08-ca925c2be345/NEED2KNOW+BRAND+SET_2.jpg)
![NEED2KNOW BRAND SET_4.jpg](https://images.squarespace-cdn.com/content/v1/6453332789507b42ec7cc3d1/21ac3422-5f06-4516-9323-f2bbd5b01681/NEED2KNOW+BRAND+SET_4.jpg)