THE DESIGN TEAM • THE DESIGN TEAM •

THE DESIGN TEAM • THE DESIGN TEAM •

CLIENT:
NEED2KNOW

PROJECT: BRAND DEVELOPMENT + VISUAL IDENTITY

Project Overview:
NEED2KNOW, a beacon of information and style, entrusted us with a multifaceted project. Our journey unfolded through the creation of a dynamic brand, immersive visual identity, and a sophisticated digital landscape.

Brand Development + Visual Identity:
Our creative odyssey commenced with the development of NEED2KNOW's brand. We carefully curated a visual identity that embodies knowledge, style, and a commitment to providing essential information. The brand became a visual manifestation of the brand's ethos.

Art Direction:
Guided by a vision of sophistication and modernity, our art direction unfolded a visual narrative that captured the essence of NEED2KNOW. From photo shoots to promotional materials, every visual aspect was directed to align with the brand's aesthetic.

Graphic Program + Illustrations:
NEED2KNOW demanded a visual language that communicates information with style. Our graphic program and illustrations became the visual storytellers, conveying knowledge and creating a cohesive and impactful presence across various touchpoints.

Website Development + E-Commerce:
Translating the brand's essence into the digital realm, our team designed and developed a website with integrated e-commerce functionality. The online space became a hub for information, seamlessly blending style and substance.

Look Book Photography:
To showcase the curated knowledge in style, we ventured into look book photography. Each image captured the essence of NEED2KNOW, turning every page into a visual narrative of knowledge and sophistication.

Look Book Design + Layout:
The look book design and layout were crafted with precision, ensuring that every page is a visual masterpiece. From cover to credits, each element harmonizes to present a cohesive showcase of NEED2KNOW's curated knowledge.

Line-Sheet Design:
For a detailed exploration of the offerings, our line-sheet design provided a comprehensive overview. The layout and design considerations made navigating the product range an immersive and visually pleasing experience.

Key Highlights:

  1. Curated Knowledge and Style: Crafting a brand that embodies knowledge with a touch of sophistication.

  2. Visual Narratives: Art direction, graphic program, and illustrations conveying information with style.

  3. Digital Knowledge Hub: Website development and e-commerce functionality for an immersive online presence.

  4. Sartorial Information: Look book photography and design turning knowledge into a visual narrative.

  5. Comprehensive Product Overview: Line-sheet design for a detailed exploration of offerings.

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